Opt in Magic

By Ben Hartsuff

Providing a newsletter for your opt-in subscribers provides many benefits in terms of driving traffic into your site as well as boosting the sales and profits of your site and company. This is a marketing ploy that will not blast your marketing budget and will not require many man-hours in developing this project.

With your newsletter, you can inform the public about your company and products as well as services. You can keep them posted and updated about what's going-on with your company as well as your promotions and offerings. With these, you can remind your subscribers that you are still here and willing to offer them good deals and services.

Newsletters also allow you to impress your subscribers. It can show your expertise and knowledge about the topic at hand and the many benefits you can offer them. When you impress people, they will become potential customers and recommend you to their friends, colleagues and family (potential future customers).

If you do not have a newsletter or publishing one for your site, then you may have to do some research and be well informed on how to publish one. It is not as easy as it seems but if and when you get the right idea and process, it will be smooth sailing from there on. Try to take the time to learn what you need to learn and get that newsletter ready to attract subscribers to your newsletter as well as traffic to your site.

In the next few paragraphs, I will provide you with some things to reflect on when you decide to start your newsletter for your site. Here are five things to consider when publishing a newsletter.

1) Make sure that the content of your newsletter pertains to your business or the theme of your site. Do not dwell too far on what could be regarded as your field of expertise. You have started a site and your theme for your site will always be something you are knowledgeable about. For example; if you have a site that sells auto car parts, your newsletter must contain articles or content like photos that pertain to cars, auto parts and such. You may also include content about your company and your staff.

Remember that visitors of a certain site are there because they are interested in what the site has to offer. If they sign up for an opt-in list or for a newsletter this means that they want to be updated on that theme or subject. Be sure that when you publish your newsletter you are providing for the subscriber as well as their interests.

2) Ensure that you have well written, information riddled and content rich articles. Your articles will be the body of your newsletter and that they should be able to excite your readers as well as provide information. Articles should be well written and checked for errors such as spelling and grammatical errors for it to look professional. The trust of your client to you and newsletter is at stake here.

3) Fact-check your articles. Make sure that you provide true facts and figures so that your reputation as an expert and knowledgeable in that field is not questioned. If you lose the trust of your subscribers these may persuade them to unsubscribe. You will lose many potential sales this way.

4) Provide fresh articles that can provide new information to your subscribers. If you publish old news in your newsletter, there is a tendency that people or your subscribers already have read and known about them. This will lose their interest in your newsletter and wont get them to read what is most important, your ads. They may not open or read any of your following newsletters losing your intention in writing and publishing newsletters, to get them to visit your site and make a purchase.

5) Never use copyrighted materials such as photos and articles. This is outright plagiarism, you may get into a lot of trouble for this. You can lose your business and get sued over copyright infringement. If you do not have the time to write your own articles, there are many willing and able professional article writers that can do it for you for a reasonable fee. All your investment in writing and publishing articles will be well worth it when you see your list build up and your traffic increasing.

About the Author:

Which marketing technique helped earn an 25 year old college drop out pizza delivery driver over a million dollars ($1 million) starting with just a $200 dollar ad? Click here to learn the answer: http://www.MarketingCashflow.com/ Click here to submit articles with article submissions

The Painless Way To Harvest Backlinks

By Chuck R Stewart

Let me take a moment and describe a moment in every website owners life - the site you worked hard to build has been up and running for 6 months. You are getting some sales but not near what you had hoped for when you decided to burn the midnight oil and go into this venture, hoping to maybe make your mortgage payment with the income from the site and get you a little more comfortable with your life. The search engines have you indexed. You have read all about how to use Googles tools and have a nice sitemap submitted. You have studied metatags and have had to understand an entire textbook full of acronyms regarding how the world wide web really works.

But when you go to find your site using the keywords your webmaster told you he would get ranked with when people search you are not anywhere near the top. In fact, for most of the words, a person would need to click through 10-12 pages of listings to find yours. If they did just that, their likelihood of purchasing from you is pretty low because, hey, Google has you listed 110 for that main keyword that you think your site is all about. And your customer likely believes Google more than they do you.

This is a scary situation that most site operators will come to know during some point in their business venture. They followed all the search engine optimization rules but do not have their site ranked. They did all of the cool things they knew how to do, but they still are not ranked. The missing ingredient to the great taste of success for the owner of this website is backlinks.

Backlinks are links that other websites place on their web page allowing a user to go right to your web page by clicking on a term that will take them directly to their point of interest. The search engines place a high value on the link because the links helps to determine relevant sites for a search term. If a user is searching for vacuum cleaners and your site has a good number of backlinks to it with the term vacuum cleaners embedded into them, then the search engines will say to themselves, Wow, this must be a relevant site for that term because many sites are giving the opportunity for a viewer to get directly to this site if they are interested in this term. It will give a nice top search placement when a general user requests information for that search term.

Now that you understand how it works, here is the hard partgetting sites to provide links to your site. Many people use the slow and painful approach by approaching website owners to give them a backlink in exchange for one from their site from yours. Most website owners do not want to trade down in website popularity (their site is more popular than yours is because yours is new) so they reject your offer. Site owners then begin to pay for the links to sweeten the deal for website owners and begin to pay a lot of money to get the links. The return on this activity is next to impossible to derive a benefit from because of the huge investment in your time involved in getting each deal signed, paid and then spent in verifying that the link is real and active. It is a hard way to go.

There are several firms who have developed a way to cease this madness from taking place. They offer a backlinking service that will put links on websites that they own to help your search engine rankings improve dramatically. They will let you keep the backlinks forever so you can pay them until you get the ranking you desire and then stop. The cash outlay is acceptable for a real web business, usually around $100 per month per keyword to get 100 or so backlinks per month. For many frustrated website owners, finding these companies has been the key to their success of finally getting the traffic they need to be profitable resulting from the high organic search engine rankings.

About the Author:

Chuck Stewart operates a business that specializes in helping companies achieve a high search engine ranking for a few select keywords. He is a keyword ranking expert focused on delivering a high rate of return with a great track record of successful projects.

Automated Cash Gifting

By David Baginski

So you want to join a cash gifting program? That's so normal especially with the global financial crisis looming so tall above our finances. Everyone is looking for ways to supplement their earnings and some have even taken into part-time jobs just to see a little more cash-flow coming their way. But a cash gifting program is probably one that holds the key to your financial freedom through these economically trying times. This as a form of generating income is century-old and you can never go wrong with it as long as you first understand its dynamics and operations.

As with everything else, new developments are always coming up in online business to make things work a little faster, easier and more efficiently. Therefore with internet cash gifting programs, new aspects are being thought out to make the lucrative businesses less demanding on your time schedules, but not lessen your chances of getting cash. Thus the idea of automated cash gifting has been born and it is spreading in popularity like wild fire. In the conventional cash gifting programs, you are required to either be on the phone practically the whole day talking with prospects seeking to enrol them, or following up on others.

You might also be required to be on your PC for considerable periods if your program entails email lists or e-marketing. But not so with the automated system, as most of this donkey work is delegated to others. A support team is in place to handle your calls, your email lists and your follow-ups. This especially works out well for cash gifting programs, where a large number of people are involved in a particular program. In such a program, you are able to get multiple gifts from different members at the same time and hence it is christened as peoples program.

If your kind of cash gifting program is modelled on such, then you can be sure to have quality time to attend to your other concerns. Remember cash gifting is principally a way to supplement your regular taxable income and therefore your other tasks should not be neglected. In other words, automation gives you your social freedom and your financial freedom at the same time. Talk of killing two birds with one stone. But like all good inventions throughout history, some malicious people will always come up to spoil the party.

The downside is that much of the automated plans out there nowadays are fraudulent. They concentrate on making the lives of people more desolate. It is always encouraged that you seek proper counsel when trying to enrol in any of these plans.

About the Author:

David Baginski is using cash gifting program called Extreme Cash System Program to help other people achieve their goals and dreams. His desire is to see others prosper and ensure the success of each and every person who joins his team.