What's the best way to keep distributors from dropping out of your network marketing organization? This is a question that's been asked since the beginning of time (or at least since the beginning of network marketing!) There are some things you can do to keep more of them around for longer
As a leader in your company, your main goal is to retain your current distributors so you don't always have to be signing up new ones. The longer they stick around, the bigger your check is. But just how can you do that? Here are six ideas that might help you to succeed in this area.
1. Make sure you're part of a good company. It's crucial that you are involved with a company that you believe in, and that has great products. That way, your new distributor will at least want to keep using the products even if they haven't started making money yet.
2. Enroll your new distributor with an expensive option, that showcases many of your companies products. This way they will tend to stay involved longer because they have that initial outlay that they won't want to walk away from. Plus, they'll be able to try out your companies products and sell retail the ones they can't use. My company has a package for $1200, this is the one I insist on my new recruits buying.
3. Help them learn to monetize their business. This is the process of earning some money right away to help offset their startup and monthly expenses until they get their MLM rolling. One way to do this is with affiliate marketing, which is promoting someone elses products online and earning a commission from them. This doesn't cost anything to do and can create some income right away.
4. Have a relationship with them. If you want your new distributor to stick around for awhile, they need to know that you're aware of what they're doing. Having personal contact with them will develop a sense of loyalty, and foster accountability. On the internet, you can sign up lots of people, but you'll lose them just as fast if you don't get to know them. If you're not comfortable with talking to people, network marketing might not be for you.
5. Give them a plan. Train them. Let them know what to expect. Don't oversell, don't tell them they'll be making $1000/month in 6 months, or that they can retire in 2 years. It's probably not going to happen, and if you tell them that in order to get them into your business, you'll be damaging them, which is not cool.
6. Don't assume that because you like to do recruit one way that your new distributor will do the same. Every one is different, and if you can help them to discover what works for them you'll be much better off in the long run. Just because you like to work online doesn't mean they necessarily will - maybe they'll be great at making cold calls or in their warm market. Keep an open mind!
Remember that your goal is to keep your new distributor around as long as possible. The quicker they're able to be successful, the more likely they are to stick around. Every month they stay involved is a month closer to success for them (and you). Plus, it's another month of income!
As a leader in your company, your main goal is to retain your current distributors so you don't always have to be signing up new ones. The longer they stick around, the bigger your check is. But just how can you do that? Here are six ideas that might help you to succeed in this area.
1. Make sure you're part of a good company. It's crucial that you are involved with a company that you believe in, and that has great products. That way, your new distributor will at least want to keep using the products even if they haven't started making money yet.
2. Enroll your new distributor with an expensive option, that showcases many of your companies products. This way they will tend to stay involved longer because they have that initial outlay that they won't want to walk away from. Plus, they'll be able to try out your companies products and sell retail the ones they can't use. My company has a package for $1200, this is the one I insist on my new recruits buying.
3. Help them learn to monetize their business. This is the process of earning some money right away to help offset their startup and monthly expenses until they get their MLM rolling. One way to do this is with affiliate marketing, which is promoting someone elses products online and earning a commission from them. This doesn't cost anything to do and can create some income right away.
4. Have a relationship with them. If you want your new distributor to stick around for awhile, they need to know that you're aware of what they're doing. Having personal contact with them will develop a sense of loyalty, and foster accountability. On the internet, you can sign up lots of people, but you'll lose them just as fast if you don't get to know them. If you're not comfortable with talking to people, network marketing might not be for you.
5. Give them a plan. Train them. Let them know what to expect. Don't oversell, don't tell them they'll be making $1000/month in 6 months, or that they can retire in 2 years. It's probably not going to happen, and if you tell them that in order to get them into your business, you'll be damaging them, which is not cool.
6. Don't assume that because you like to do recruit one way that your new distributor will do the same. Every one is different, and if you can help them to discover what works for them you'll be much better off in the long run. Just because you like to work online doesn't mean they necessarily will - maybe they'll be great at making cold calls or in their warm market. Keep an open mind!
Remember that your goal is to keep your new distributor around as long as possible. The quicker they're able to be successful, the more likely they are to stick around. Every month they stay involved is a month closer to success for them (and you). Plus, it's another month of income!
About the Author:
Matt is an internet network marketing coach. He wants you to learn everything about network marketing retention and today's tools for building your MLM business.
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