วันอาทิตย์ที่ 18 มกราคม พ.ศ. 2552

Important Factors In Choosing A Video Marketing Company

By Terry Stanfield

When you choose a video marketing company there are many factors you must consider so you know you have made a good decision. A video marketing campaign is very important. However, choosing the wrong company can cost you a lot of money and not achieve the results you are hoping for.

Many factors you should consider about video marketing when you have an online business include the services offered by the business. You will be more successful when you choose a company that is experienced in these things. Here are six important factors to consider in a video marketing company.

1. A video ad marketing company that has the capability to host your site is the best choice. Videos take up a lot of space and it can save you more money in the long run to find a business that does their own web hosting, plus it takes the stress off of you.

2. A business that can provide web design services can also help increase website traffic. The right marketing company will know exactly what needs to be done to your site to make changes for total improvements and exposure.

3. When you talk to marketing companies it is important to use a company who will have a professional SEO plan for your business. The right video marketing will be able to provide online and offline optimization and they will outline exactly how they plan on making your business a success.

4. A video marketing company should offer the services of SEO management also. These services should include on the website and around the web services to ensure you have maximum exposure and can increase website traffic.

5. A major service a video ad marketing business can provide to you is pay per click management. If you have a ton of pay per click campaigns on your site they might be very time consuming and hard to manage.

6. You want to find a video marketing business that can provide tracking and reporting tools for you. This is a big advantage so you can measure the success of the company you have chosen and the success of your online business since you made such a good decision.

There are many considerations when it comes to video marketing and hiring a company to help you with your efforts. You must hire the right company or it could cause future problems. Many of the services that should be offered include hosting, design, SEO management, PPC management, a plan, and more.

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Sewing Machine Power Drives

By David Trumble

The awesome invention of the sewing machine has inspired creativity for over 150 years.

The first sewing machine was official invented when Elias Howe filed his patent in 1846. His machine required physical energy from the user to make the machine work. The user would either turn a hand crank or pump a treadle device with his or her feet. We might say it ran be human power.

The power system of the sewing machine in those days involved the use of levers, gear, belts, and wheels. The user would start the process either by hand or foot power, and the sewing machine would transfer that movement across the sewing machine to its various parts. This enabled the machine to move the needle, hook, and feed systems to generate sewing.

With the introduction of electrical power for sewing machines, a challenge emerged. How can a sewing machine convert electrical power to kinetic or mechanical energy to run the machine?

Another revolution launched when the electric motor replaced the treadle or hand crank. Sewing quickly became faster, more reliable, and easier. The electric motor could run for hours without ever growing weary. It was common for existing machines to be retrofitted for use with electric motors. Treadle and hand cranks were removed and motors connected via a belt drive. Electricity was transformed into mechanical power.

These motors convert AC (standard household Alternating Current) electricity from the home power outlet into usable kinetic energy to drive wheels, belts, gears, and levers. An AC electrical motor uses electricity to create magnetic flux between coil windings and a central core. The magnetic charges cause the center shaft of the motor to turn generating kinetic or mechanical energy. The turning shaft is connected to a gear or belt drive wheel. A belt wraps around this connection transferring the mechanical energy to the upper of the sewing machine. From this point the wheels, belts, gears, and levers transfer the energy through the sewing machine causing its parts to sew. Today many commercial sewing machines continue to use external sewing machine motors, but most home sewing machines have built in motors.

Electricity must run in a complete circuit. The flow of energy moves from positive source to negative end only when the a continuous loop is established called a circuit. When this circuit is broken by opening a switch, no electricity flows. There are two basic types of electricity " AC and DC. AC or Alternating Current is electricity that runs in one direction for a moment and then back the other direction alternating repeatedly. DC or Direct Current electricity flows in only one direction and continues to run in that direction endlessly until the circuit is interrupted. Conversion from one to the other can be made using a transformer.

Early electric sewing machine motors were based on AC or Alternating Current electricity. These machines were essentially mechanical sewing machines using the levers and gears to move and form the stitches. Today many commercial sewing machines and low end sewing machines are still mechanical machines driven by electric AC motors. One of the hallmark features of a mechanical sewing machine is the buzz or whine the motor makes before it builds up sufficient force to move the sewing machine parts.

In recent years, another revolution has begun. The introduction of integrated computer circuits and other electronics have brought huge improvements in the reliability and smoothness of operations. Another advancement has been the introduction of DC pulse motors to control the sewing machine and produce stitches. The result has been amazing. These modern sewing machines make sewing so much easier and enjoyable.

The power system of your sewing machine really does matter. It matters if you are looking to buy a new machine. It matters when you understand what you are using. It matters if your are repairing sewing machines.

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Generating Free Leads through Social Networking

By Jan Shimano

On checking out the popular social networking sites, I noticed that a number of the most successful internet marketers have a high presence. These sites, however, are not meant for promoting your own business or affiliates. The general idea, is to interact with others, getting to know them, exchanging ideas and knowledge and then when it seems appropriate, sharing information on opportunities that might help them.

There are new social networking sites being added daily. Twitter, Facebook and MySpace are presently the most popular. The 'new kid on the block' is BetterNetworker. It is my prediction that its popularity will grow very quickly and by this time next year it will be receiving a large piece of the pie.

TWITTER -- This is a free social networking and micro-blogging service. It allows it's users to send and read other users updates. These are called 'tweets'. They are only in text form and you are limited to 140 characters in length per post. This can challenge your copywriting skills. You can connect Twitter and Facebook to enable you to post your 'tweets' on your Facebook page also.

FACEBOOK -- It is also a free website that is privately owned and operated by Facebook Inc. Within Facebook you can join networks that are organized by city, workplace, school or region, to connect and interact with others. You can add 'friends' and send them messages. You can also upload pictures and short video. Facebook attracted 132.1 million unique visitors in June, 2008.

MY SPACE -- It is also a free website, with an interactive network of friends, blogs, groups, personal profiles, music, video and photos and it is international. Back in June, 2006 it was the most popular social networking site in the United States. However, in April, 2008 it was taken over in popularity by its main competitor, Facebook. MySpace still attracts approximately 230,000 new users per day.

BETTERNETWORKER -- The latest social networking site that appears to be headed for major success was created by Mike Dillard. His partner in this endeavour is Perry Belcher. These are two very successful internet marketing gurus. Their site is dedicated to providing great content amongst its users. To date, I have been very impressed with the quality of the posts on BetterNetworker. They also police their site to ensure that spammers are identified and thrown out.

Just a word of caution -- many wasted hours can be spent reading through posts, blogs, watching videos etc. Some people think that by being involved in the social networking sites, they will easily add hundreds, if not thousands, of people to their e-mail list. It just does not happen that way. Building a list is time consuming. However, if done right, social networking can definitely produce great results. For example, a friend of mind who has a very large following on Twitter, sent out a 'tweet' about an opportunity that he recommended. His followers went to the recommended site and within a week my friend had earned over $40,000.00 in affiliate commissions. This was his reward for building a large group of followers who respected, trusted and liked him.

A great percentage of the top producers involved in internet marketing can be found on these social networking sites. One would have to assume that if they are willing to put their time into these sites, then they have to be lucrative in the end. If this is done properly, then it can definitely reap very rich rewards.

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