The most important thing to your home business is to get plenty of visitors to your site. To get the results you are looking for you have to drive lots of traffic to your site. A great way to do that is by using ezine advertising.
Ezine ads can cost as little as 8 or 10 dollars and can go as high as 1000's depending on the size of the list that it is going out to. So what is an ezine and why does it work so well? An ezine is an electronic magazine that is delivered to people that subscribe to a list via e-mail.
You get the word ezine by taking the E from electronic and the zine from magazine. They are also called newletters. Almost all ezines are delivered by e-mail.
Ezines are only sent to people that request them. They are not spam or any kind of unsolicited e-mail. People that have subscibed to the ezine respond to the ads placed in them.
The reason that ezines work so well is because they go out to a targeted group of readers. When you match your offer to the right targeted audience you can be very successful with ezines. That's the big secret using ezines, targeting the right audience.
Your goal is to put your ad in front of these highly motivated readers. So what are the different types of ezine ads available for you to use to market your business? You may have heard about solo ads, sponsor ads, classified ads, so lets look at some of these.
* Solo Ads- Solo ads are e-mails that are sent to everyone on the publishers list and contains only your offer. Since your offer stands alone it will get a much greater response.
* Sponsor Ads- This type of ad is seen by everyone and appears at the top of the ezine.
* Classified Ad- These ads are like a newspaper ad containing some text and a link to click on. These are cheap ads but don't work as well as a solo ad.
If you are just starting an online business the I recommend that you try ezines as a way to reach the masses.
Ezine ads can cost as little as 8 or 10 dollars and can go as high as 1000's depending on the size of the list that it is going out to. So what is an ezine and why does it work so well? An ezine is an electronic magazine that is delivered to people that subscribe to a list via e-mail.
You get the word ezine by taking the E from electronic and the zine from magazine. They are also called newletters. Almost all ezines are delivered by e-mail.
Ezines are only sent to people that request them. They are not spam or any kind of unsolicited e-mail. People that have subscibed to the ezine respond to the ads placed in them.
The reason that ezines work so well is because they go out to a targeted group of readers. When you match your offer to the right targeted audience you can be very successful with ezines. That's the big secret using ezines, targeting the right audience.
Your goal is to put your ad in front of these highly motivated readers. So what are the different types of ezine ads available for you to use to market your business? You may have heard about solo ads, sponsor ads, classified ads, so lets look at some of these.
* Solo Ads- Solo ads are e-mails that are sent to everyone on the publishers list and contains only your offer. Since your offer stands alone it will get a much greater response.
* Sponsor Ads- This type of ad is seen by everyone and appears at the top of the ezine.
* Classified Ad- These ads are like a newspaper ad containing some text and a link to click on. These are cheap ads but don't work as well as a solo ad.
If you are just starting an online business the I recommend that you try ezines as a way to reach the masses.
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