วันอังคารที่ 24 มีนาคม พ.ศ. 2552

Getting to grips with Adobe Elements

By David Peters

Photoshop Elements doesn't have a single interface, being able to launch the program in various modes. The mode an Elements user chooses would depend on whether you needed to organise photos, full edit mode, quick fix, or great trick is to produce your own photo books.

If you are lucky enough to have the Photoshop Elements 6 version you would have seen some extra really awesome features such as email, burning to CD or DVD, plus a real bonus is that the uncluttered interface. This certainly makes life a lot easier when you need to move round the screen.

Quick Fix Guide Mode: The quick mode enables you to make very basic alterations to your images as you can alter the following; Lighting, colour, sharpen, and you also have the options to do a smart fix. Elements also gives you an auto fix button which can be found on the right hand side. Another way to access the adjustments buttons is through the Enhance menu.

Auto fixing is a real help if you're a complete novice at image editing and if you're after a quick fix to your image. Here are six great short tools and features.

1) You can just hit the "Reset Button" on the after picture, if you don't like the results of your editing changes. 2) In order to see the before and after images you will discover a drop down button saying "View" in the lower left hand side, . 3) The tool box is found on the left hand side of the screen. 4) You will enjoy the function that allows you to zoom into your photo and the zoom button is found in the lower left hand side. 5) On the right hand side of the program screen you will meet some magical time saving auto tab buttons. 6) Sliders are incorporated into the quick mode feature which will help with the management of your edits.

Full Edit Mode: The full edit mode gives you everything you need to alter any of your images. You'll find that most of the tools and commands are found in the palettes.

With the introduction of Palettes you are able to manage your layers and apply wicked effects to your photos. The layers and effects palette are always displayed automatically when you open up Elements. The windows menu will give you more editing features and is found at the top of the screen. The palettes have a floating effect, so you can position them wherever you like on the screen.

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How The Big Boys Use Adwords Software

By Lawrence Stainbank

Are you the proud owner of a website ? Have you tweaked it until you cannot imagine how it could be improved further ? Your certain that any visitors will be impressed and probably buy your product or service. Therein lies the problem, how exactly do you generate this flood of traffic ?

There is no shortage of advice on how to get traffic and there are certainly enough ways of doing it, so which one or ones should you concentrate on ? Amongst others there is writing articles - like this one - or the mysterious 'search engine optimisation' , perhaps you could try posting on blogs and forums, become well known on social websites or even place videos on sites such as You Tube. They are all tried and tested methods however if you want sales and you want them fast then nothing beats PPC - Pay Per Click advertising on Google.

I?m sure you know what a PPC ad is but, just in case, they are the advertisements that are listed on the right hand side of any Google page after you have typed in a search term and clicked ?Google Search?. The idea is, of course, that you click on the ad and go through to the website and if you do that the advertiser who put up the ad in the first place will be charged, by Google, for your click. Most people who try using PPC ads do so in a way that it a million miles from how the ?professionals? do it.

Entrepreneurs who make the big bucks online organise their pay per click campaign in an altogether different way than the majority of those who perhaps give it one or two tries then give up without sufficient sales and minus some of their hard earned money.

The serious players do like this. To begin with they create a huge list of relevant keywords , often using nothing more than Google's own, excellent, free tool which they call External Keyword Tool.. The correct way to compile this list will be covered in another article. Now they concentrate on creating the ads themselves. Each ad group has two ads, the idea being to see which performs least well then replace it with one that might beat the first 'control' one. The keyword phrase is always the headline, the following two lines must shout the benefits of your product and line four is obviously your website address. So that means that there is only one keyword in each ad group !

There is an obvious flaw to this method, or at least that's what I thought, how can anyone write and handle that number of ads and keywords ? Spending every waking hour at the computer could put a serious strain on your domestic relationships as well as your brain ! Not all keywords are 25 characters, or less, long and as that is the maximum allowed by Google, what then ?

You may be thinking that the answer is simply not to have such huge campaigns. The smaller the list of keywords you have the less likely you are to find the ones that convert into sales. The financial implications of this will be discussed at another time but scale is important.

Clearly any notion of managing these huge campaigns manually is just plain silly. Automation in the form of adwords software is the only answer. It had to be able to organise the whole campaign and among many other things have a way of coping with longer than permitted headline

So I reluctantly decided that it was out with the manual system and in with automation. Two new problems, cost and the fact that I'm a hopeless techie.

I had no problem finding software that was perhaps very good but I found it technically challenging and very expensive.

My search did have a happy ending. That was the beginning of a new, more profitable, era for me and could be for you !

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How To Find 4GB Card Online

By Anne Ahira

The Good

Large capacity storage for a variety of types of files; works with a wide range of devices, non-proprietary (does not just work with specific products)

The Bad

Small cards can be lost easy (buy biggest possible and keep in device to reduce possibility of loss)

The Bottom Line

In general , if you own a device that supports removable memory, you're going to want at least a 4 GB card. Larger forms are available but the prices can increase exponentially.

Review

With more and more electronics let you to use removable memory, the need for buying a 4gb card might seem quite pressing. Though, there are significant questions to answer: Is a 4 GB card large enough for your necessities? What model 4 GB card is going to be the most excellent selection?

First , you need to make sure that whatever device you own can make use of a 4 GB card. There are a number of types of removable memory on the market , including certain proprietary models such as the Sony Memory Stick.

You also need to be very careful when searching for the right 4 GB card. You'll find some that are SD, some that are SDHC, etc. There is a difference between these two types of cards. While some devices do support both, not all of them do.

Right now let's talk about the amount of storage available on a 4 GB card. The most widespread utilization for these cards is in digital cameras. Most of these cameras hold little or no internal hard drive so you require to make use of removable memory cards to store all of the images you are taking.

How much can you store on a 4 GB card? The difficult answer is that it depends on the photo quality. If you're taking pictures at the 8 megapixel level, you'll be able to store just over 1,000 images on a single memory card.

If you decrease the image quality to about 2 megapixels then you could practically quadruple the amount of images that can be saved. Whether that is sufficient storage depends on your photography requirements .

You'll also necessity to choose which brand of 4GB card to purchase . You'll also discover other names , for example Transcend and Kingston, in the market, too.

Most of the 4 GB card models are going to run you less than $10 to $15.

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